The book is called Rework. It has been written by by two guys who run – Jason Fried and David Hansson. And it is a magnificent piece of work.


Rework is short, honest, and irreverent. It tells you that “Learning from mistakes is overrated”, or “Ignore the real world”. Better still it goes on to say that “Drug dealers get it right”, and “Underdo your competition”. The amazing thing is that these guys talk sense.

As Seth Godin says “Ignore this book at your own peril”.


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